Posts Tagged ‘ PESTEL ’

May classroom―environments, business models and leadership

May 1, 2015
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May classroom―environments, business models and leadership

Any of the completed work from these activities can be converted to face-to-face discussion.  Try adapting the content to your specific course format. Using your classroom teams in their online Wiki sites, have students conduct the following studies: Investigate the external environmental factors that might have enticed Jaguar Land Rover to open its research operation in…

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It’s spring and French air traffic controllers strike!

April 8, 2015
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It’s spring and French air traffic controllers strike!

French air traffic controller unions are unhappy with French government restructuring plans and the increase in retirement age from 57 to 59 for air traffic controllers.  Strikes are planned throughout the month of April and May by the largest union, the SNCTA.  The effects of these strikes continue to reel through the airline industry with…

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Global megatrends

March 3, 2015
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Global megatrends

Looking at the bigger picture in terms of megatrends will give the strategist ideas for new exploitable opportunities.  David Lancefield is a partner with PwC in the UK.  In this video clip, he outlines the major megatrends that his organization believes will affect the future of business and society. The trends are: (1) demographic and…

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Global trends for strategic planning

March 3, 2015
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Global trends for strategic planning

PwC studies global trends.  As a business consultancy, they advise governments and businesses on international strategy positions.  In a recent whitepaper, they present a framework for understanding the complexity of events facing the strategy planner.  This exhibit shows the five megatrends juxtaposed with ten situations in which they have and will interact.  By forecasting the…

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African safari industry in danger

November 5, 2014
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One of the leading online resources for planning an African Safari trip, SafariBookings.com, is a Dutch company operating out of the Netherlands.  Its online marketplace displays 1,154 specialized safari operators, 8 major safari countries, 138 parks & reserves.  On the website 5,722 user reviews and 756 expert reviews provide current information and experiences from travelers and professionals.  Country information is provided…

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Africa―a PESTEL review

November 5, 2014
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Africa―a PESTEL review

Environmental scanning tools, such as the PESTEL, are the basis for understand the relevant external macro-economic factors that constrain company strategic choices.  When looking at the marketing decision in terms of geographic alternatives, understanding local customs and business is essential.  In August of this year, President Obama brought together in Washington, DC, the leaders of…

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Evaluating the competition with GIS tools

November 5, 2014
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Evaluating the competition with GIS tools

SizeUp, in collaboration with GIS Planning Inc., helps the SME conduct market research with tools for benchmarking, mapping competition and identifying best geographical target areas for marketing campaigns.  Free for individual users, the site licenses its technology to the SBA as part of the SBA toolbox.  The data sets used come from a number of…

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November classroom―PESTEL, the media and global leadership

November 5, 2014
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November classroom―PESTEL, the media and global leadership

Any of the completed work from these activities can be converted to face-to-face discussion.   Try adapting the content to your specific course format. Using your classroom teams in their online Wiki sites, have students conduct the following studies: Explore the map of Africa and take the quiz at http://www.washingtonpost.com/wp-srv/special/world/do-you-know-africa/  Do a study on a safari…

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Young nation, young entrepreneur, strategy in action―a Ugandan story

October 8, 2014
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Young nation, young entrepreneur, strategy in action―a Ugandan story

Robert Mugabe Mulindwa is a young Ugandan entrepreneur whose story illustrates the necessity for strategic skills, patience, tenacity and vision in a country that today looks much like we might imagine our forefathers faced in the US, when they first arrived and began building our nation. To place this entrepreneur in his setting, it is…

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September classroom―sustainable resources and corporate rivalry

September 1, 2014
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September classroom―sustainable resources and corporate rivalry

Any of the completed work from these activities can be converted to face-to-face discussion.   Try adapting the content to your specific course format. Using your classroom teams in their online Wiki sites, have students conduct the following studies: Using the Padlet Mini and the ThingLink technology offers featured in this month’s Tech Tips, study the…

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