Lovejoy couplings―models into products meeting customer needs

October 8, 2014
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Lovejoy couplings―models into products meeting customer needs

In mature industries, companies still innovate.  In this video clip, the importance of meeting customer expectations and needs is vital to Lovejoy’s continuing success.  It designs prototype products, according to customer requests, with an emphasis on efficient models.  Using their own proprietary CAD models, they combine new features that enhance older models, thus permitting them…

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HP splits into two companies

October 8, 2014
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HP splits into two companies

Meg Whitman, CEO of Hewlett-Packard, announced the new company focus strategy that begins with the breaking of the company into two separate, publicly traded businesses: (1) personal printer/computers and (2) corporate hardware and services.  Coming on the heels of a successful three year turnaround strategy, Whitman explains how this new strategy permits HP to continue…

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October classroom―focusing strategic plans

October 8, 2014
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October classroom―focusing strategic plans

Any of the completed work from these activities can be converted to face-to-face discussion.   Try adapting the content to your specific course format. Using your classroom teams in their online Wiki sites, have students conduct the following studies: Explore the video this month on HP and its latest strategy to divide into two separate companies. …

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Teamwork, the contract, the assessment of participation

October 8, 2014
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Teamwork, the contract, the assessment of participation

The modern strategy course involves a significant amount of teamwork, whether in playing simulation games or in preparing case studies. Building effective, efficient teams, in which everyone participates significantly toward the outcome of the project, requires good organizational skills and sincere willingness of all of the participants.  Free-loading temptations cause stress in the team and…

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September classroom―sustainable resources and corporate rivalry

September 1, 2014
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September classroom―sustainable resources and corporate rivalry

Any of the completed work from these activities can be converted to face-to-face discussion.   Try adapting the content to your specific course format. Using your classroom teams in their online Wiki sites, have students conduct the following studies: Using the Padlet Mini and the ThingLink technology offers featured in this month’s Tech Tips, study the…

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Demographic changes bring opportunities

September 1, 2014
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Demographic changes bring opportunities

America’s workforce values affordable housing.  Recent trends indicate that workers are drawn to cities where housing values are higher for less money.  In these new suburban areas, the size of lodging available in addition to the quality of life is rising.  New urban areas around city centers such as San Antonio, TX, Oklahoma City, OK,…

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