Using your classroom teams in their online Wiki sites, have students conduct the following studies: Examine an industry that is centered on a dominant design. Review the historical underpinnings that lead to the initial success of the company that forged the dominant design strategy. Examine the competitors and their evolution. Has the configuration of competitive…
The 201 square mile city of Griffin, Georgia is in Spalding County, midway between Atlanta and Macon. Incorporated in 1843, it lay on the Monroe Railroad north-south line and maintained an important cotton growing industry. Textile manufacturing began in the 1880’s and several firms dominated the market, including the Kincaid Manufacturing Company that became the…
New consumers around the world want products. Companies need to figure out how to leverage their global footprint in order to capture new market shares. Foreign business in countries such as Denmark may be small, but their exporting activity is in excess of 40% of the country’s GDP. The US no longer dominates the world…
Threadless started in 2010 in Chicago as both an online and brick & mortar business that retails custom-printed merchandise. Customers vote on artist designs that are posted in a weekly competition. The ten selected designs are printed on the various products, returning cash and company gift cards to the artists based upon the number of…
Build your personal splash page and control your web presence. Begun in 2009, sold to AOL in 2010 and repurchased in 2013, developers Tony Conrad and Ryan Freitas believe in proactive management of personal profiles. The About.me platform permits the user to create a single webpage with direct links to other pages so that visitors…
Brainshark offers a selection of video presentation tools for developing and sharing user-created content. Services in the free individual product include a cloud environment. Users can upload PowerPoint, documents, photos and videos into the Brainshark video creation platform. The easy-to-use software permits the developer to create on-demand video that includes text, images and audio. The…
The author investigates the relationship between the EU and its developing world partners to understand the role of competitiveness and cooperation agreements. The article suggests that the EU uses its bilateral and regional agreements as means to direct the alignment of foreign practices and rules with that of the EU. On one level, this policy…
Gallagher develops a framework for evaluating the risks and benefits of strategies that focus on dominant design and standards, comparing the two approaches for gaining marketplace advantage. He claims that they are not the same thing and that it is important to understand the differences. Standards results from competition between different interface protocols and are…
The Eurozone economy continues to wallow in dismal results. Inflation fell to 1.8% in February, but unemployment overall rose to 11.9% in January, which represents 19 million people out of work. The unemployed include 23.6% of youth under 25 years of age. Consumer demand dropped and the Markit Eurozone Manufacturing Purchasing Managers Index, at 47.9…
Linking virtual learning to student free-time
A recent article by the PRNewswire reviewed the online and mobile video presentation initiatives currently in place at Babson College. Using the Brainshark, Inc platform, students and faculty create and exchange virtual multimedia presentations that augment the face to face and online teaching environments. The cloud-based system is delivered on a variety of mobile devices,…
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